The Lienemanns

    Family

    Lienemann Cattle Co. (Lienetics) was established in 1992, shortly after Trevor and Torri Lienemann were married.  Trevor a CPA by day wanted get back to his roots in agriculture.  Torri knew nothing of cattle; her family owned beauty salons.  Although, believing in her husband she agree to begin this new adventure.  They purchased 6 aged Angus cows from a local producer.  Trevor had owned a commercial herd when he was young, but knew little about registered livestock.  He studied everything he could about the Angus breed, appropriately named “The Business Breed.”  Trevor being a CPA had a great affinity for numbers, analyzing data and evaluating profitability and sustainability.  The “Businessman” and the “Business Breed” where perfectly suited for one another.

    As the cattle operation grew Trevor and Torri decided they needed more assistance.  Ranch hands were going to be necessary to keep up with the growing herd.  Maci joined the operation in 1994.  Taylon was brought on shortly after in 1996.  While Maci and Taylon certainly demonstrated a passion for the cattle industry, Trevor and Torri thought it might be good to continue to build their workforce.  They brought Sydni into the operation in 1997 and Skylar in 2000.  With the addition of Skylar, Trevor felt their crew was complete; however, Torri will continue to argue that case.

    While the cattle operation grew along with their family (AKA – workforce), Trevor continued to maintain a “day job.”  That is until Torri finished her graduate work, and they had obtained a substantial enough herd for Trevor to focus on cattle full-time. . . kind of!  Additionally, Trevor manages a livestock equipment distribution company, mainly focused on his patented hay-saving Bextra Bale feeder.   Torri now has the full-time “day job”.  She is the Director of Graduate Studies in Special Education at Concordia University.  There she is known as Dr. Lienemann; however, she prefers the title “most excellent partner!”  That’s what Trevor calls her. . . . or is supposed to.

    The Lienemann children play an integral role in the functioning of the operation.  Each of them has found their particular niche within the operation.  Maci, a senior Animal Science major at UNL has taken on multiple leadership roles at both a state and national level (e.g., American Angus Association Ambassador, NE Jr. Angus President, UNL Animal Science Ambassador, Intern NE State Senator Sasse).  Taylon serves as the senior ranch hand and carries a lot of the daily work load.  Additionally, he is a collegiate wrestler and sophomore at Doane College.  Sydni and Skylar assist with a wide-variety of operational tasks, from sorting and hauling cattle to helping with the bull sale catalog. They are both students at Norris High School and actively involved in FFA, 4H and the NE Jr. Angus Association.

    Over the years many things have changed, but the Lienemann’s passion and commitment to the Angus Breed has not.  Trevor works very hard to ensure that every animal with the LC brand possesses quality, style, and balanced performance under economical conditions.  He follows current research, and best-practice to make sure he is doing everything in his power to provide their customers with a high-quality product.  The Lienetics program utilizes breeding technologies such as AI and ET, and dominant industry sires to raise the annual calf crop.  The operation hosts the Lienetics annual spring production sale in March. Additionally, select Angus Bulls are tested and sold through Midland Bull Test, with a bull earning the top index award in 2012.  All modern production data, genetic tools and evaluation techniques are used to advance the production of quality seedstock for the commercial and purebred breeder.  Additionally, a customer feeder calf buyback program was recently implemented whereby those cattle, along with our culls are fed to harvest with individual carcass data collected, evaluated, and submitted AHIR for Breed improvement, and CAB acceptance rates.

    The Lienemanns are very passionate about the beef industry and specifically the Angus Breed.  They share their story and passion whenever given the opportunity.  Through the Nebraska Department of Agriculture and Farm Bureau, the Lienemanns have hosted visiting dignitaries from China, Turkey, the Netherlands, Ghana and most recently, Belarus. These visits have included professional development on policy, practice, product development, genetics, artificial insemination and embryo transplant. Additionally, the Lienemanns were chosen to host the 2015 Certified Angus Beef Chef Tour, where over 50 chefs from all over the U.S. and as far away as the United Arab Emirates and the Cayman Islands gathered under the brand’s direction to get an in-depth look at the Lienemann’s seedstock operation.

    Over the years many things have changed, but the Lienemann’s passion and commitment to the Angus Breed has not.  Trevor works very hard to ensure that every animal with the LC brand possesses quality, style, and balanced performance under economical conditions.  He follows current research, and best-practice to make sure he is doing everything in his power to provide their customers with a high-quality product.  The Lienetics program utilizes breeding technologies such as AI and ET, and dominant industry sires to raise the annual calf crop.  The operation hosts the Lienetics annual spring production sale in March. Additionally, select Angus Bulls are tested and sold through Midland Bull Test, with a bull earning the top index award in 2012.  All modern production data, genetic tools and evaluation techniques are used to advance the production of quality seedstock for the commercial and purebred breeder.  Additionally, a customer feeder calf buyback program was recently implemented whereby those cattle, along with our culls are fed to harvest with individual carcass data collected, evaluated, and submitted AHIR for Breed improvement, and CAB acceptance rates.

    The Lienemanns are very passionate about the beef industry and specifically the Angus Breed.  They share their story and passion whenever given the opportunity.  Through the Nebraska Department of Agriculture and Farm Bureau, the Lienemanns have hosted visiting dignitaries from China, Turkey, the Netherlands, Ghana, Sweden and most recently, Belarus. These visits have included professional development on policy, practice, product development, genetics, artificial insemination and embryo transplant.  Additionally, the Lienemanns were chosen to host the 2015, 2016 & 2017 Certified Angus Beef Chef Tour, where over 50 chefs from all over the U.S. and as far away as the United Arab Emirates and the Cayman Islands gathered under the brand’s direction to get an in-depth look at the Lienemann’s seedstock operation.

    Family and friends, as well as others involved in the beef business have been key to the success of the operation and continue to motivate the Lienemanns to further their participation.  “It’s a great industry of individuals and we feel fortunate to be involved in Angus breed!”